Digital change Archive - agile Companies

Digital change 21. March 2021

What is the digital transformation – definition?

No word is currently used as often in leading magazines as “digital transformation”. So the question arises: what is digital transformation and how can it be defined? In the following, this article is intended to summarize some points of this trend and, in addition to a formal definition, also show the reasons, potentials and actors of the “buzzword”. Digital transformation definition Digitalization is generally understood to mean a digital conversion and representation or implementation of information and communication or the digital modification of instruments (Gabler Lexicon). ” The digital transformation is understood as the exponential and permanent change of society and companies based on technology “(Lindner and Leyh 2018). Petry (2016) sees the rapid technological development as the basis of digitization, which has become faster and faster in recent years and therefore speaks of the age of acceleration. Hoffmeister’s book also states that the basis of digitization is also a…

Digital change 21. March 2021

Digital readiness through digital agility?

The advancing digitization is putting established business models and almost all processes under increasing pressure – from communication and recruiting to the business model or even your own products. On the other hand, it also offers a lot of opportunities. But how does a company get fit for the digital future? Digital readiness index To determine digital readiness, the “Neuland” initiative created a digital readiness index. This measures the arrival of companies in the digital world on the basis of 150 criteria. The study speaks of a digital Darwinism which lets companies “die” if they miss the digital transformation. The large consulting houses also offer their own metrics and methods to measure this readiness. Sentences like “It is time to completely digitize processes in which the user is the focus” or “No question about it: this experience will also change the expectations of customers in terms of communication, services and…

Digital change 21. March 2021

Digital Darwinism and digital business

“Customers increasingly see themselves as self-determined individuals. They inform themselves, buy on the Internet and shape brand and product perceptions through self-created content and reviews “(Karl Heinz Land). We understand “digital Darwinsmus” when technology and society change faster than companies are able to adapt to them (Kreutzer / Land). Adapt or die Survival of the fittest: Darwin’s theory can best be transferred to the digitization of companies. Because the struggle for survival also takes place there. The strongest is the one who manages to react quickly to technological changes, adapts his business model to customer expectations, uses knowledge profitably and outperforms his opponent (start-up scene).So the success factor seems to be the speed of your own digitization. Kreutzer and Land speak of a change from CEO to CDO (see figure). According to the two authors, a modern CDO should aim to “destroy” what already exists in order to make room…

Digital change 21. March 2021

Digital revolution or digital evolution?

Only a few words need to be lost about the relevance of digital transformation. That’s how magazines speak of digital Darwinism or “adapt or die”. The digital transformation is in full swing and is changing the German economy. Overall, the digital transformation can be understood in 2 ways (source Petry): Technically this means the preparation of information for storage in a digital technical system. in the Overall context It means the technologicalization of entire industries in a profound sense, so strategy, organization and socioculture are also affected. For a further definition, read the soon as well Article on digital transformation. On the one hand, these changes are profound and, on the other hand, they have been developing for years. In this sense, many speak of a digital (r) evolution. For this reason, the aim of this article is to examine arguments for the digital revolution as well as for the…

Digital change 21. March 2021

Learning in the company – virtual or analog?

Learning is like rowing against the current. If you stop it, you drift back.Laozi – Chinese philosopher Learning is becoming more and more important in companies. Especially in times of increasing digitization, it is important to ensure your own job security through lifelong learning and not to be left behind. A survey of more than 1,000 employees shows that 72 percent of the under 35-year-olds and 42 percent of the over 55-year-olds asked for more training on a regular basis. A large percentage would even continue their education in their free time and on weekends. This article looks at three possible types of corporate training. Frontal teaching: plannable and homogeneous We all know it very well from our school days: frontal teaching. And you have certainly already attended one or the other seminar with this teaching format in the company. The advantage is that you have regular times and planning.…

Digital change 21. March 2021

Digital transformation – 5 tips for change in the company

Like many other companies, you are certainly in a digital transformation. It is often the case that one is faced with the fact that existing and grown processes need to be changed and digitized. There is pressure from management and headwinds from employees or vice versa. As a consultant and researcher, I am often on site in companies and experience many variants of digitization in companies. In the following I would like to explain what I have experienced and give my tips. If you want to see my experiences in more detail, then check out my article on the subject Organizational rebels . 1. Increase the level of maturity step by step A company does not become a digital leader overnight. It is therefore important to first determine the current level of maturity. If invoices are currently still being written by hand, then it makes sense to first map them…

Digital change 21. March 2021

Project manager in the context of digitization – # Projektleiter2030

“On the one hand, digitization can be expected to give project management a boost, because it is primarily driven by projects. Will the project manager become a control center due to the growing complexity, the increasingly distributed and interdisciplinary teams, often from different organizations, networked as a generalist? “Asks Project magazine in a blog parade to project manager2030. I would like to participate in this in this context. The project manager today! What about the project manager today? A keyword is probably the technical management of employees in the matrix organization. A kind of toothless tiger who has to get people to work on his project in addition to their day-to-day business. It is seldom that you are assigned full-time staff, because even if you do, the employee is often still on 5 other projects. At least that’s my impression. The project manager has to motivate and bring the various…

Big data 21. March 2021

What does a data scientist do?

The large amount of data continues to grow. In fact, it is now being said that data is the new oil. At the same time, there is also a new job description. The name of the data scientist appears more and more. So says the portal SAS : “Anyone who knows how strategically important knowledge can be drawn from large amounts of data and can also convey this has a key position in the company as a consultant for top management.” But if you look at the job advertisements you will find a lot about it and you ask yourself: What does a data scientist do? This article is intended to provide information. Reading tip: What is big data What should a data scientist be able to do? If you look at the job advertisements, a data scientist should usually be able to do the following: Analytical talent Expertise communication…

Digital change 21. March 2021

Agility – a prerequisite or consequence of digitization?

Agility is on everyone’s lips and numerous companies are promoting internal digitization in order to remain attractive to specialists and customers. There is also an intense debate about the role of agility in digital change in the literature. The core issue is a chicken and egg problem: Should agility be increased first in order to digitize, or does agility increase automatically with digitization? Debate about agility in the context of digitization The debate about the digitization of organizations is by no means new and does not directly address agile organizations. As early as 1985, Bair examined the changes in organizations due to the so-called personal computer (PC) and called for a debate about the digitization of organizations, which, however, only had other noteworthy publications since the turn of the millennium, and since 2012 an increasing number of publications. There are mainly two opinions on the design of this digital organization.…

Big data 21. March 2021

What is big data definition

The mountain of data available on the Internet and in companies – this fact is known as big data – is getting bigger, more confusing and difficult to process. Ever more technologically sophisticated tools and programs are intended to tame the flood of data (source Big data insider ). The flood of data is getting bigger and bigger and presents companies with the challenge of saving, preserving and, above all, evaluating them. That’s what it says Big Data Insider magazine continue: On the one hand, he describes the increasingly rapidly growing amounts of data; On the other hand, however, it is also about new and explicitly powerful IT solutions and systems with which companies can advantageously process the flood of information. But many readers still wonder: what is big data? Is it just having a large Excel or a large amount of paper documents? Is that big data or if…