Even if the German economy consists largely of small and medium-sized companies, there are still many deficits compared to large corporations with regard to digitization. Although most SMEs now recognize the importance of a digitized company as an essential and absolutely necessary step, this area is not infrequently characterized by strong doubts. Why does digitization often fail in SMEs? It often fails due to the financial aspect in particular, where many small and medium-sized corporations consider digitizing internal processes to be too time-consuming and above all cost-intensive. This often results in situations like the one in the following graphic. In particular, the fact that digitization is not a sure-fire success causes many SMEs to shy away at first. The management levels of small and medium-sized companies are often afraid of the seemingly long-term and cost-technically difficult to calculate effort of digitization. As a result, many SMEs see themselves lagging behind…
To this day, the middle class is Germany’s secret weapon.Peter Altmaier During my doctorate, I made the decision to focus on small and medium-sized…
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