For many IT companies, the classic credo “The customer is king” applies. This often means that these companies are constantly trying to optimize their productivity or the quality of their IT products. However, in addition to fast and good delivery conditions, the nature of the offer should not be disregarded. Because for an IT company to be successful, it is first and foremost about reacting correctly to the customer. This means knowing exactly the needs and requirements of your own target group and responding to them in a targeted manner. In order to achieve this, one thing is needed above all: an efficient IT product organization. With the proliferation and understanding of Agility as well as the steadily increasing Implementation of agile strategies , many IT companies have already recognized the importance and benefits of an IT product organization. But also for those companies that are just about to introduce…
Large companies such as Daimler or Bosch in particular have been promoting the trend of “Working out Loud” for a while now. In the…
Automation as process optimization through technology has become an important topic for companies. Ultimately, among other things, it can also significantly increase agility in…
Especially for young academics shortly before or immediately after graduation, starting a career in consulting is becoming an increasingly popular option. But why is…
Many students and professionals dream of a vertical leadership career. Even when studying or training, the vertical career was often preferred to the horizontal…
Are you a student and your studies are coming to an end or do you already have a little work experience but want to…
I blog a lot about medium-sized companies and thus also about the specific problems they have. However, I do not want to neglect the…
For less than 8 months I have been responsible for a small team now consisting of 9 people who work completely virtually at 3…
In addition to content marketing, the term “agile marketing” is also being used more and more frequently. But what exactly is it and who…